Tag: ios

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Fragmentation

One word that Apple always uses against Android is the F word. Not the one that rhymes with ‘Duck’. I’m referring to ‘Fragmentation’. They’re referring to so many Android phones from so many manufacturers with so many different features (e.g. screen sizes), and to top it off, so many versions of the core OS with different “skins” applied by manufacturers to, you know, differentiate themselves. They say it like it’s what will bring about the end of Android and that Apple doesn’t have it.

But fragmentation has already been with iOS since the original iPad release back in April 2010. It’s just that iOS 3.2 then came with a built-in mechanism for supporting apps with non-dynamic UIs (upscaling). The same mechanism was used by iOS 4 when the iPhone 4 and its 640×960 display came out.

Most developers quickly came up with updates that target the iPad and the iPhone Retina display. Now with the iPhone 5 and its 640×1136 display it will be the same: iOS 6 comes with a built-in mechanism (letterboxing) and developers will quickly come up with updates that target the new display.

For most developers and even some customers, fragmentation is not a big deal. It’s nothing new. Just look back at Windows and PCs: A huge variety of hardware? Use device drivers. An assortment of resolutions? Use dynamic layouting. Different graphics chips? Use OpenGL or Direct3D. Been there, done that. Survived.

For many customers, it is a big deal and quite scary. But that’s just what fragmentation is: a scare word that Apple marketing came up with. If you’re afraid, maybe you can use a better word: ‘Diversity’. Doesn’t sound scary anymore, yeah?

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Nokia and WP8

So much for synergy. A few days ago, Microsoft announced WP8 to much self-generated fanfare and a bitter fact: You can’t upgrade older devices to WP7. Used to be that’s not so much of a problem. But iOS has shifted the customer expectation towards upgradeability being a necessity. The result: a lot of disappointment and a big drop in stock price for Nokia. For sure other WP7 device makers were also affected. And for sure they already have WP8 devices on the works. But Nokia had touted “special advantages” when it decided to partner with Microsoft. Don’t you just hate it when your strategic partner doesn’t strategize with you? Couldn’t Microsoft have handled it a little bit better? When Android 4 Ice Cream Sandwich was announced, not all devices were expected to be able to run it. And even now adoption has been low. And yet that affair seemed better handled.

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iOS 6 beta

So iOS 6 was announced at WWDC and I grabbed the beta soon as it became available. It generally looks just like iOS 5 in keeping with Apple’s incremental improvement approach. There were changes here and there but the biggest ones I noticed were:

  1. Maps – out goes Google and in comes TomTom, their new maps data provider. New features are turn-by-turn navigation and 3D view. Level of detail is less than Google Maps at this time though.
  2. Passbook – one place for all your electronic/digital passes, tickets, discount cards, coupons, etc.
  3. Siri – gets new functionality such as launching apps.
  4. Call Handling – Do not disturb mode (with exceptions to selected number or repeated calls, how cool is that?), send SMS to reject call (Nokias had this since like forever), callback reminder.
  5. Parental Control – better restrictions on apps and content, Guided Access mode (stay within one app). Just be sure your toddler doesn’t slam your iDevice on the floor in frustration.
  6. Privacy – better privacy control
  7. Mail – Mailbox management (VIP and flagging), add attachments from the new message screen, new pull down to refresh animation.
  8. Clock – Alarm sound can be a song. You can wake up to the sound of Manic Monday and Friday I’m In Love :P
  9. Safari – offline reading, syncing
  10. Share Button – graphical, colorful, and prettier. Way better than the previous text list.
  11. Built-In Apps – built-in apps such as iTunes and Music have sleeker, easier-to-use interfaces. Unfortunately, Find My Friends isn’t one of them. Not that anybody uses it.
  12. New Wallpapers – 3 new wallpapers including the official iOS 6 ripples background.
  13. Facebook Integration – Similar to the Twitter integration introduced in iOS 5. Couldn’t care less about this :P
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Facebook Buys Instagram

Just when I though I could get away from Facebook, they’re buying up Instagram, my photo sharing network and app of choice. Knowing them, they’ll probably claim the pictures  (and everything else) you post are not yours. So I just might have to switch. And soon. Path?

On other hand, I’m happy for the founders of Instagram. From a valuation of $100M, then $500M, and now $1B in a matter of months. For sure the recent availability of the Android version of the app pushed the valuation up. That alone has the potential to almost instantly double it’s current user level of 30M. Not bad. Not bad at all.